jobs on music


This piece by Steve Jobs is a fascinating and frank look inside the big business of selling DRM (Digital Rights Managed) music. In it, he admits that DRM is an encumbrance and maintains that Apple would sell unrestricted music files if only the record companies would agree to it — a reasonable stance. I found this part fascinating:

…a key provision of our agreements with the music companies is that if our DRM system is compromised and their music becomes playable on unauthorized devices, we have only a small number of weeks to fix the problem or they can withdraw their entire music catalog from our iTunes store.

Wow. I do find it disappointing that he doesn’t mention DRM in the context of video, and why that would be any different (it wouldn’t) but still: this is like GM saying they’d ditch gasoline engines, if they could.

~jeff

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