google sketchup

April 27th, 2006


Google continues its pattern of purchasing innovative, top-shelf apps and suddenly releasing them for free, thus simulating a business plan so deviously complex and mysterious that I’d say it must give Microsoft CEO Steve Ballmer the “night sweats”, if it wasn’t likely to be so difficult to tell his night sweats from his normal, everyday sweats.

ANY-how, SketchUp is hands-down the most intuitive 3-D modeler I’ve every used; I used to use it in presentations when giving demos at the Apple Store. It used to be just horribly, prohibitively expensive, and now it is the opposite of expensive. Google seems to want you to use it to populate Google Earth, but you can use it for just about anything. Check it out.

~jeff

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